My Reading List
Strategy, UX Design, Career Growth, Startup
Since 2016

"You cannot figure out where to take a new organization if you do not understand where it has been and how it got where it is."
The first 90 days - by Michael D. Watkins
Career Growth

"We aren’t doing user experience design if we haven’t actually seen a user experience."
Articulating Design Descisions - by Tom Greever
UX Strategy

"If you’re not talking to customers every week, you’re not doing continuous discovery."
Continuous Discovery Habits - by Teresa Torres
UX Strategy

“Design is really an act of communication, which means having a deep understanding of the person with whom the designer is communicating.”
The Design of Everyday Things - Don Norman
UX Design

“It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.”
Don't Make Me Think - Steve Krug
UX Design

“Our goal is not to create a deliverable, it’s to change something in the world — to create an outcome.”
Lean UX - Jeff Gothelf
UX Design

“If we want to understand other minds, the minds of cephalopods are the most other of all.”
Other Minds - Peter Godfrey-Smith
UX Design

“Small, repetitive, continuous actions, chained together, build momentous momentum”
Profit First - Mike Michalowicz
Startup